Content format for consumer engagement and digital marketing

The following are the dominant content format being used for boosting consumer engagement. This content could be in the form of either Text, image or video or a combination of three formats. 

1. Blogs

2. Email Marketing

3. Social Media posts

4. Podcasts

5. User Generated and curated content

6. Testimonials

7. Infographics

8. Case studies

9. White papers

10. How to blogs

11. E-books

12. Newsletters

13. FAQs

14. Press releases

15. Templates

16. Answering on Quora

17. Vblogs 

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